A new marketing campaign by supplement retailer Protein World has people fuming over the company’s decision to use scantily clad fitness models to advertise weight loss products. Many people claim the main goal of the advertisements is to make people feel guilty about their bodies because they are not, as Protein World states, “beach body ready.” In response to Protein World’s promotion, over 70,000 people have signed a petition calling for an end to the offensive advertising campaign.
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Today's Most Important Apple Article
For the fourth consecutive quarter, Apple (AAPL) surpassed Wall Street's earnings expectations. In what has become habitual for America's largest company, Apple beat both earnings-per-share (EPS) and revenue estimates. After Monday's close, Apple reported Q2 EPS of $2.33 (vs. analyst expectations of $2.16) and reported Q2 revenue of $58.01B (vs. analyst expectations of $56.06B). Shares of Apple are already up over 20% YTD, and increased 1.5% in after-hours trading.
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Lumber Liquidators' Big Gamble
of the most popular analyses include quarterly growth projections, P/E ratios, cash flows, debt/earnings balances, enterprise value (EV), and EBITDA (earnings before interest, taxes, depreciation, and amortization). Because of this, analysts spend innumerable hours deciphering what they believe to be the true market value of public entities.
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Ain't Nuthin' But A Beats Thang
Apple’s (AAPL) 2014 decision to purchase Beats Electronics for roughly $3 billion sparked much debate as to whether the tech magnate had overpaid for Dr. Dre’s headphone conglomerate. The Beats acquisition was by far the largest in Apple’s recent history and signaled the emergence of a new era under CEO Tim Cook (after the 2011 passing of founder and CEO Steve Jobs). Many critics, and shareholders alike, argued that Apple overpaid for Beats Electronics, which is arguably true when solely reviewing public information.
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Google Continues Its Microsoft Beat Down
Surprise, Google (GOOGL) is yet again redefining an established tech industry: this time it’s the PC market. Glassdoor's recently rated "top company" has announced its newest product: the Google Chromebit, which transforms all modern televisions and monitors into Chromebook computers. And the best part about Chromebit is... it's affordable!
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Has Amazon Lost Its Swagger?
Amazon (AMZN) was once considered the top online retailer; however, since Alibaba's (BABA) recording breaking IPO, Amazon has been overshadowed by the Chinese e-commerce giant. With naturally higher profit margins, revenue growth, and earnings growth, it’s not hard to see why Alibaba is suddenly a Wall Street darling, and why Amazon has been neglected.
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When Billionaires Clash
Ever since Alibaba (BABA) had its record-shattering U.S. IPO, it appears the Chinese e-commerce giant and its American competitor, Amazon (AMZN), are destined for a Wall Street showdown. In an unpredictable market, with many potential outcomes, I will focus on two questions: 1) can Amazon convert its R&D investments into positive quarterly reports and 2) will Alibaba continue to build upon its momentum and run Amazon out of American markets?
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